How Do I Music?
A ’not boring’ industry podcast by Well Nice Music. We chat with music managers, journalists, radio producers, label execs, and other pros across the industry, diving into their stories, advice, and the realities of their unique roles. Whether you’re an artist, work in the industry, or just a fan that wants to know what really goes on behind the scenes - you’ll learn the tricks of the trade straight from the source and not be bored to death... It’s the music industry with a personality upgrade - pulling back the curtain while keeping it fun (we hope). www.wellnicemusic.com
Episodes

4 days ago
4 days ago
We’re joined by Martha Cleary, a seasoned artist manager, strategist and founder of Glow, who’s helped shape the journeys of artists with Grammy-nominated album campaigns in her locker already.
We get into real pros and cons of going independent versus signing with a label, breaking down what actually moves the needle in a campaign - money, timing, or strategy? Martha shares insights on what works (and what doesn’t), the biggest mistakes artists make when running their own campaigns, and the key decisions that can make or break a release.
Find us at www.wellnicemusic.com
Instagram: @wellnicemusic @howdoimusic

Monday Jun 16, 2025
Monday Jun 16, 2025
What does it take to get played on radio today? What are music supervisors really listening out for? How have bands like King Gizzard & The Lizard Wizard been rewriting the fan engagement rulebook?Tyler Boudreaux of legendary LA radio station KCRW joins How Do I Music? to break down her career journey, the art of juggling multiple roles (DJ, host, supervisor, event-promoter and plate-spinner?!), and why the future of radio might just surprise you...Produced by Well Nice Music.See more at www.wellnicemusic.com

Wednesday Jun 04, 2025
Wednesday Jun 04, 2025
Join us for 'How Do I Music?' - a 'not boring' industry podcast from Well Nice Music. Expect real-life stories from the music industry, genuinely useful tips on how to actually promote music properly, and behind-the-scenes insights from artist managers, label execs, sync reps, and more of the people who make the music world tick.